An in-house project to photograph a luxury car. For this picture we used our DIY 6.4m x 6.4m light modifier made from four 3.2m x 3.2m lightweight dust sheets. This sheet effectively becomes a giant softbox, with the added advantage of fantastic light control. By moving the flash heads even a few degrees in each direction an entirely different result can be produced. This picture was processed through Lightroom to increase clarity and reduce noise, as well as adjusted in Photoshop, to isolate the car from the environment.
Further pictures can be found in our full photographic portfolio.
Before Post Production